Transform Your Commercial Trucks into Mobile Billboards
With years of experience and a team of highly skilled experts, Media Design has long been established as a leader in the branding of cars and vans with specialized self-adhesive vehicle film. Some of the most appealing vehicles for advertising are the trucks – this is why our team of industry professionals offers extensive and diverse truck branding solutions. Utilizing the latest technologies and materials available on the market, such as our 3M truck vinyl film, we create long-lasting and attractive graphics, ensuring the highest quality in commercial truck signage.
Applying a truck vinyl wrap with your company’s advertising message not only leaves a lasting impression but also reaches a wide audience, whether the vehicle is in motion or parked. Truck branding therefore increases brand visibility, leads to higher sales, and positions you as a leader in your industry.
Why Is Truck Branding So Effective?
Truck branding goes beyond merely placing a logo on a vehicle; it represents a strategic approach to building a visual identity that sets you apart from the competition. Your company’s commercial trucks travel different routes daily, exposing your message to thousands of potential clients from various socio-economic and age groups. Therefore, professional truck wrapping transforms the vehicles into portable billboards with immense advertising reach.
Daily presentation of the company through branded trucks increases its recognition, making it easily memorable to consumers. This creates a professional impression and builds a strong image. branding company trucks can generate new clients and boost sales, especially on a local and regional scale. It offers high visibility in which you only invest once, without recurring costs.
One-time investment for unlimited use
Compared to other advertising channels, truck fleet branding is an extremely cost-effective way to reach a broad audience. You pay once for the materials and installation, depending on the type of branding, which is determined by the intended advertising reach and design. After the initial investment, further promotion of the brand becomes free for years to come.
Stages of Professional Truck Branding
1. Concept and design
Media Design manages the entire truck branding process, with our team taking care of every step, from design to installation. If you don’t have a ready design, we will create one. In close collaboration with you, we will develop a unique advertising vision that reflects your company’s identity and goals. We adapt and optimize the design for each truck model and brand, while taking into account the specifics of the vehicle. Our truck wrapping experts select the most suitable vinyl film types for truck wrapping, ensuring maximum durability and preserving the original look of the design.
2. Materials and technology
For truck branding, we exclusively use 3M self-adhesive vinyl films and laminate, which are known for their high durability, colorfastness, and easy installation, regardless of the number of curves on the truck’s surface.
With our modern solvent and latex printing technologies, we create high-quality graphics for your trucks. Our printers work with exceptional precision to produce rich and vibrant colors for the advertisements. They are 3M approved for print quality and compatibility with their films, allowing us to issue the exclusive 3M MCS Warranty. Our mission is to meet your highest requirements, which is why trucks branded by our team receive the highest quality guarantee. It is mandatory that all graphics are covered with a laminate that protects them from scratches and fading, thereby extending the life of the truck advertising film.
3. Application of the vinyl film
Installing vinyl film during truck branding is a precise task that requires experience and specialized skills. The Media Design team follows strict steps to ensure impeccable results and longevity of the advertising vision. Investing in professional vehicle branding is a long-term commitment. Our clients can rely on their commercial truck advertisements to remain attractive and effective for years to come.
Benefits for your business:
✓ High visibility of your brand
✓ Recurring financial return on branding investment
✓ Great impact on your brand image
✓ Gaining new customers and increased sales
✓ Enhanced brand recognition
✓ 24/7 advertising without additional costs
✓ Exclusive warranty for each branded truck
What Determines the Cost of Truck Branding?
The cost of truck branding is individual and depends on numerous factors such as the truck’s size, design complexity, the type of vinyl film, and additional services like the removal of old advertisements. Each truck is unique in its dimensions and shape, influencing the amount of required vinyl wrap material and installation complexity. Additionally, it also makes a difference whether we will be wrapping only the cabin with lettering or the entire body with graphics. Depending on your goals and budget, we can offer various types of vehicle film and design solutions to distinguish your brand and enhance your company’s image.
Here are two main types of truck advertising based on the covered area and design:
Option 1: Partial truck wrapping
Partial truck wrapping not only features essential information about your company but also creates a memorable visual presence. By adding thematic images related to your business, you will highlight your brand’s uniqueness and leave a lasting impression on everyone who sees your commercial fleet.
Wrapping a truck with colorful elements, logos, and other company information is an excellent way to increase your recognition without significant investments. We can create a simple and memorable design to be placed on the most visible parts of your truck—front hood and cabin doors, sides, and back of the vehicle. For this type of truck branding, we use two kinds of vinyl film for advertising graphics – either polymeric or cast. This is determined by the type of truck and whether there are bumps on it, as well as the required durability.
This wrapping option is not only aesthetically pleasing but also cost-effective. Prices for this kind of truck fleet branding can vary depending on the vehicle’s size, additional elements, and the vinyl film used. The cast film has a longer lifespan than the polymer one, typically placing it in a higher price category.
Option 2: Complete truck branding
With complete branding, we transform your commercial truck into an effective mobile advertisement. Whether you are a new or established company, this marketing strategy will quickly bring in a return on your investment.
In this type of truck advertising, the entire vehicle – from the cabin to the trailer – is covered with high-quality truck vinyl wrap. Our truck graphic films, combined with high quality laminate, ensure a flawless appearance and ultimate image durability. As such, the price for complete truck wrapping varies depending on the size of the vehicle, the complexity of the design and the type of film chosen.
Full vehicle wrapping allows for unique creative freedom, as the entire surface becomes a canvas for eye-catching graphics and impactful messages. Select a design that reflects your brand and will remain your company’s trademark, and we will apply it to the entire length of the vehicle, even with the largest of trailers. No other advertising solution offers greater visibility than complete truck branding!
Branding of Other Large Volume Vehicles
In addition to truck branding, Media Design offers the same advertising service for other types of large vehicles, including bus branding. Many business owners choose to invest in promoting their corporate image through bus branding as a proven successful marketing strategy. Not only do buses offer a vast amount of advertising space, much like trucks, but they also come in contact with commuters on a daily basis – a.k.a. with the ideal potential customers. Using perforated advertising film for buses, we also provide the opportunity to extend your advertisement onto the windows of the public transport vehicle. This way, you can communicate your business’s vision perfectly through your signage without compromising the visibility of the passengers. Trust our bus branding service to promote your company’s brand in the most effective and long-lasting way possible.
FAQs
Which types of trucks can be branded?
Whether open or enclosed, with a hard body or clothed – we brand all types of trucks and buses. No matter the vehicle, the branding process will turn it into a moving advertisement attracting the attention of current and potential customers. We work with a range of top-quality materials to craft the ideal appearance for your trucks.
What kind of vehicle film do you use?
To provide branding of the highest quality, we only use truck vinyl wraps made by the American industry leader 3M. Our cast printed films are perfectly conformed to larger areas with curved surfaces. On the other hand, the polymer film is another high-quality but low-cost option that is suitable for simpler designs and smaller surfaces.
How long is the truck branding process?
The time required to brand a truck or bus depends on their size, the intricacy of the design, and the current intensity of the team. As a rough estimate, the process can take anywhere from a few hours to a few days.
How do I take care of my branded truck?
Proper care of the branded truck is key to maintaining its vibrant colors and graphic quality. To extend the life of your advertising film, follow these simple tips: 1. Avoid washing the vehicle with abrasive cleaning tools, strong detergents or hot water; 2. Park in the shade whenever possible to protect the film from fading; 3. Do not use water blasters or high-pressure machines for cleaning; 4. Do not use brushes when washing the truck.
What design should I choose for the trucks/buses?
The design you choose ultimately depends on your brand, your target audience and the message you want to convey. For that, we strongly recommend consulting a professional designer. At Media Design, we have an experienced team of designers who will help you create a unique and effective style for your branded truck or bus, tailored to your business, goals and budget.
If I have a design ready, will the branding cost be reduced?
Yes, if you provide a ready-made, vector design, the cost for truck and bus branding will be lower. Creating the truck advertising design often takes longer to reach a final version for printing and application. By skipping this step of the branding process, you only pay the cost of materials, print and installation.
How long do the graphics on the branded truck last?
Truck advertisements can last anywhere from 3 to 7 years. This depends on the material quality, the professional installation, the maintenance of the vehicle and the weather conditions. With proper upkeep, the film can maintain its appearance for a prolonged period of time.
When is the best time to have your truck wrapped?
Generally, the warmer months are considered most suitable for wrapping trucks and other vehicles. Between 15°C and 25°C, the glue is optimally activated and offers the best adhesion to the truck surface. We recommend avoiding humid or very cold days as this can affect the quality of the adhesion. Overly high temperatures are also not desirable. It is best to choose a dry and sunny day when the temperature is not too high. Exceptions can be made for short-term advertising campaigns where it can be worked within more flexible periods.
Are you interested? Don’t hesitate and order professional truck and bus branding by Media Design today:
We look forward to hearing from you!
