We were entrusted with the branding of yet another of Al Amar’s stores, dedicated to offering exquisite fragrances from the Middle East. This particular store is located at The Mall in Sofia. With the help of subtle advertising signs, we successfully crafted an impressive interior ambiance.
A sign with illuminated channel letters welcomes the store’s customers
We made a matt black Etalbond sign with LED embossed letters, which is mounted above the entrance to the store. “Sandwich” type channel letters look elegant so they are preferred by many brands for image presentation. The combination with an etalbond sign allows them to be illuminated. The LED modules are installed in the sign and the light “sees through” the inscriptions. For Al Amar, we made the embossed letters with a transparent base and a gold ABS face so that they are identical to the logo. The black sign and gold inscriptions created a sophisticated and impressive storefront.
Non-illuminated signs with the logos of the perfume brands
In the store, we installed non-illuminated interior signs, also made with a base of the composite material Etalbond in black color. PVC letters with the logos of the brands of exotic perfumes are installed on signs. They also serve as informative signs because each one is placed above the rack of perfumes of the specific brand. Consequently, this facilitates navigation for customers within the store. The luxurious look of the signs complements the interior perfectly.
Two advertising signs placed on opposite walls in the store are an attractive accent to the brand. The golden Al Amar logo stands out on them crafted as embossed letters. The overall branding of the site contributed to a glamorous and imposing setting befitting the business.