T MARKET is a dynamically developing supermarket chain in Bulgaria, offering its customers a wide selection of quality products at affordable prices. With over 120 stores in the country, the supermarket is a preferred choice for everyday shopping.
In connection with the opening of a new store in the city of Kyustendil, the management of the chain approached our team for the design, production and installation of outdoor advertising. The project aims to create a bright and memorable store image that will make it recognizable and attractive to customers.
A massive illuminated totem welcomes customers
On a tall and well-fortified pylon, we installed a two-sided illuminated sign measuring 2 by 2 meters. The sign is made of vinyl and a specialized aluminum profile – a system that is unsurpassed in terms of strength, durability and aesthetics. We have also applied a 3M translucent film with the logo and the name of the store on both facial sides. By adding the powerful and energy-efficient LED modules, the T MARKET illuminated totem is guaranteed to illuminate brightly and grab the attention. In this way, the advertisement is equally noticeable both during the day and at night.
Iluminated 3D letters and logo T MARKET on the shop visor
On both sides above the entrance we have installed two inscriptions with the logo and the name of the chain. Positioned in this way, they are visible from both directions of traffic. The logo is a round sign with aluminum profiles and vinyl, and the T MARKET channel letters have aluminum sides and a plexiglass face. This option for site branding is preferred by the supermarket chain because of its excellent durability and perfect appearance.
With the new illuminated advertisements, T MARKET Kyustendil undoubtedly stands out against the background of the urban environment. The attractive look and excellent visibility of the totem and lettering ensure that the store will attract customers and become a favorite shopping destination.