For the opening of Al Amar’s new office, we designed and produced a range of advertising products for branding of the interior and exterior. This included illuminated and non-illuminated signs, embossed letters, and window graphics.

Interior Etalbond signs as image advertising

To enhance the luxurious ambiance of the office, we designed and produced interior signs to showcase the various exotic fragrance brands. The signs, crafted from black matte Etalbond panels, integrated seamlessly into the existing decor. White PVC letters were used for the brand names and “Perfumery House”, while the “Al Amar” logo was made from gold-brushed ABS. Smaller details were added with white self-adhesive film. By mounting all signs on a single wall, we created a dedicated fragrance zone that reinforces the company’s premium image.


Client: ASM Group


Date: August 2024


Warranty: 3 years


City: Sofia


Stylish signs on the facade with illuminated and non-illuminated embossed letters

To complement the interior signage, we designed and produced two exterior signs to enhance the brand’s visibility. The first sign featured the “ASM Group” logo on an Etalbons base with illuminated, embossed letters made of plexiglass and gold mirror stainless steel. The second sign, matching the interior design, was created using non-illuminated PVC letters and gold-brushed ABS letters. The complete branding of the building, both internally and externally, established a strong and distinctive corporate identity. The signage elevated the brand’s professional image and contributed to the building’s elegant and modern aesthetic.